Garage Services Online has hailed its participation at Automechanika Birmingham last week as a major success, following three days of productive conversations with independent garage owners at the NEC.
Teaming up with Castrol, the organic lead generator for garages offered tailored advice on how workshops can enhance their online presence and drive more profitable work through targeted digital strategies.
Garage Services Online spoke with numerous garage owners who voiced strikingly similar concerns about their digital presence. While many reported full workloads, they admitted struggling to attract the kind of high-value jobs that drive profitability. Some questioned the impact a website could realistically have on their bottom line, while others said they’d invested in websites that delivered little in return, often because they lacked proper search engine optimisation or failed to convert visitors into bookings.
One of the most frequently asked questions was how to reach the first page of Google results, underscoring a growing awareness of the importance of online visibility, but also a widespread uncertainty about how to achieve it.
“These conversations reinforced the very reason we exist,” said Jim Lang, Managing Director of Garage Services Online. “Garage owners understand the importance of being visible online, but many have been let down by off-the-shelf websites that fail to deliver real results. Our role is to bring clarity to the digital space and provide workshops with a tailored online presence that genuinely attracts the right kind of work and turns that visibility into profitability.”
The Garage Services Online team delivered one-on-one consultations across all three days of the show, helping garages understand how strategic website design and smart search optimisation can translate into fuller diaries and more profitable bookings.
Garage Services Online is doubling down on its mission to deliver websites that perform, convert, and drive measurable results. Garage owners wanting to find out more should visit: https://garage-services-online.co.uk.